CREATIVE Vs. INNOVATIVE

Being an entrepreneur does not always associate with extravagant things such as investing a large amount of capital, exhibiting a grand showroom inside a shopping mall, utilizing sophisticated and cutting-edge business equipment, and so forth. This is because for the record, there are plenty of self-relying efforts which can be demonstrated in a variety of ways such as working from home, owning an e-commerce website, or whatever. Subsequently, the main recipe to stand out distinctively from others with respect to a business survival is actually simple – a person must have creative ideas to create products which are unique and affordable.

Home industrialized products such as towels, cartoon dolls, traditional clothing, a type of cereals, and other fast moving consumer goods, for instance, have proven to attract the major proportion of consumer market shares through the specified product clusters. To be creative and possess innovative ideas in business are becoming more important forces when it comes to dealing with a product creation. However, there is a slight fundamental difference between being creative and innovative, which is:

a. Being creative means able to create something different from others, while innovative is capable of producing something that does not even exist yet.

b. A creative mind empowers an individual to connect and process diverse ideas or things, while an innovative mind challenges a person to be capable of producing something entirely different or unique in a sense.

When an entrepreneur gets stuck to creatively figure out or become clueless wanting to innovate something, the consequence of it will be of their business is unlikely to flourish or even survive in the near term. Thus, one of the greatest challenges of being an entrepreneur is a person must endlessly upgrade and polish themselves regularly towards important business elements, notably when dealing with a product creation, marketing strategies, and customer service optimization.